**Samsung Acquires AI Technology and Knowledge Graph Startup from the UK**
On Thursday (18/7), Samsung Electronics Co. announced that it had acquired Oxford Semantic Technologies, a UK-based startup specializing in artificial intelligence (AI) and knowledge graphs. This move aims to enhance AI capabilities across their devices.
The South Korean tech giant signed the agreement to acquire the UK-based startup on Tuesday (UK time). However, they did not disclose the financial details of the deal.
Founded in 2017 by Oxford University professors Ian Horrocks, Boris Motik, and Bernardo Cuenca Grau, Oxford Semantic Technologies specializes in advanced knowledge representation and semantic reasoning technology.
Knowledge graph technology stores information as a network of interconnected ideas, processing data in a manner similar to human memory and reasoning. This technology is crucial for developing sophisticated and personalized AI solutions by integrating and connecting personal data on habits and usage patterns.
Oxford Semantic Technologies has successfully commercialized its knowledge graph technology, optimizing data processing, and enabling advanced reasoning both in the cloud and on devices. Their AI engine, RDFox, collaborates with organizations across Europe and North America in sectors such as finance, manufacturing, and e-commerce.
Samsung Electronics stated that the expertise of Oxford Semantic Technologies in knowledge graphs would significantly enhance AI technology in their devices, particularly in the latest Galaxy S24 smartphone series. This integration aims to offer a more personalized user experience while securing personal data on devices.
The technology will also be applicable to various Samsung Electronics products, ranging from mobile devices to TVs and home appliances. "With the growing global consumer awareness of their need for more personalized AI experiences, the acquisition of Oxford Semantic Technologies will further strengthen Samsung's robust capabilities in knowledge engineering," said Cheun Kyung-whoon, Head of Samsung Research and CTO of Samsung Electronics.
"This acquisition is another significant step forward as we strive to deliver customized AI experiences based on our hallmark technological innovations," he added. This news was reported by Yonhap on Thursday (18/7), local time.
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